No Cost Banner Ads
To add value and help clients expand their marketing footprint, vendor's exhibiting at the CFDD's Advisor Conference benefit from NO cost banner ads in our email newsletter and on our website.
While the size, location and frequency of the ads vary with the level of commitment, ALL SPONSORS AND EXHIBITORS BENEFIT FROM HIGHLY VISIBLE ADVERTISING with a value far in excess of the exhibitor fee.
The CFDD's highly ranked website attracts the industry's most accomplished advisors and each visitor clicks deep into our content rich data. The website experienced over 3 million page views during 2011 and traffic continues to grow.
The CFDD's email newsletter is beamed out twice monthly to the industry's most powerful distribution list. The newsletter reaches a highly targeted audience of over 50,000 retirement plan professionals. Our read rate is in excess of 20% and recent newsletters have generated record website traffic.
THE CFDD's CREATIVE DEPARTMENT IS HERE TO HELP YOU
Companies not taking advantage of web site and newsletter advertising are missing an important component of their overall marketing effort. Web and newsletter ads provide additional exposure and branding opportunities not afforded by other marketing efforts.
Because many vendors lack internal resources, clients may utilize the CFDD's internal creative department to develop their ad campaign. Our staff's ability to create effective banner ads on a low cost and timely basis is simply unmatched.
Given the industry's budgetary constraints, THE CFDD'S COMPLIMENTARY BANNER ADS ARE INVALUABLE. In addition to unmatched content and advisor attendance, the enhanced exposure to the industry's most powerful database is unique to the CFDD, it is NOT offered by any other conference host.
ACT NOW & JUMPSTART YOUR ENGINE
Website banner ads remain stationary and run constantly. Banner ads in our twice monthly email newsletter run periodically. To maximize exposure, exhibitors should provide their banner ads as soon as possible.
Ad space is LIMITED and those who provide ads early gain a major competitive advantage, including a better ad location, a longer run and more frequent exposure.
Given the current economy, savvy vendors recognize the importance of budgetary management and the need to develop an overall conference strategy early. As most vendors have a line item budget under Marketing for conferences and a PR budget for advertising, allocating advertising dollars towards a CFDD exhibitor booth package provides twice the value.